Sephora.my is operated by Sephora, a global retailer specializing in beauty and personal care products. The company operates within the cosmetics and skincare industry, offering a wide range of products including makeup, skincare, fragrance, and haircare items. Its online platform serves customers in Malaysia, providing access to international and local beauty brands. Sephora targets individual consumers seeking a variety of beauty products for personal use. The company also extends its services to beauty professionals and enthusiasts through curated selections and expert advice.