ILIA Beauty is a clean beauty brand focused on skincare-powered makeup. Their mission is to create beauty products with carefully-selected, clean ingredients that protect and improve skin health. They offer a wide range of products including foundations, concealers, mascaras, lipsticks, eye shadows, and skincare items. ILIA’s products are cruelty-free and many are vegan, emphasizing sustainable packaging and ethical sourcing. The brand is recognized for its innovative formulations that blend makeup and skincare benefits. ILIA promotes sustainability and partners with organizations like 1% for the Planet. Their products are designed for wearability, longevity, and skin nourishment.