Esstetica operates within the beauty and personal care industry, specializing in the retail of cosmetics and related products. The company provides a range of skincare, haircare, and cosmetic items sourced from multiple brands. Its services are tailored primarily for individual consumers seeking professional-grade beauty products, as well as salons and other businesses within the beauty sector. Operating through an online platform, Esstetica facilitates convenient access to these products across its market. The company focuses on meeting the needs of customers in Poland.