Aneley Cosmetics offers a natural and organic line of cruelty-free, vegan, gluten-free, and non-GMO makeup products made in the USA. Their product range includes natural brow powders, eyeliners, mascaras, lipsticks, lip glosses, lip pencils, cream contour kits, and natural makeup kits. The products are formulated with certified organic ingredients and free from harmful chemicals, sulfates, parabens, phthalates, petrochemicals, and dyes. Aneley Cosmetics designs their cosmetics to be safe for sensitive skin and post-treatment use, making them suitable for facials, surgery recovery, and laser treatments. They focus on sustainable sourcing and environmentally conscious packaging. The brand was founded by Yelena Kalendareva, a licensed cosmetologist and makeup artist inspired to create safe, effective makeup for salon clients. The company also provides tutorials and sells products through physical store locations in New York City, including Brooklyn, Queens, Flushing, and Fresh Meadow pharmacies.