Alta Bulgaria Ltd. has been operating in the Bulgarian market since 1992 and is a leading distribution company in the FMCG sector. The company distributes over 450 products under four categories: food products, confectionery, pet food, and household and personal care products, either exclusively or under own private brands. It has a dedicated sales team and an extensive distribution network covering traditional trade channels and modern supermarkets nationwide. The company values effective partnerships, high-quality product portfolio, clear vision, client focus, confidence in sustainable business, and flexibility in meeting market needs. With over 30 years of experience, 100% national coverage, and more than 14,100 sales points, Alta Bulgaria continuously develops and enriches its product range to meet customer expectations.