TIA (Tiendas Industriales Asociadas) was founded on November 29, 1960. It is currently one of the companies with the widest coverage in Ecuador; it has 213 stores in 22 provinces and 90 cities in the country. It has 7,700 employees and is a chain of stores that offers food products for daily consumption, home and personal care, specializing in innovative offers, seasons and programs that promote the social development of the communities and the country.