The history of the company Profumerie Aline dates back to 1971, when the Milo couple (Fernando Milo and Maria Gesuito) gave life to their dream: the birth of a perfumery in Barletta. The professionalism and experience of the couple were fundamental to the growth of Profumerie Aline, thanks in part to the acquisition of the most prestigious brands and excellent customer service, the flagship of the business. In 1980, Mr. and Mrs. Milo opened the second Profumerie Aline store in Barletta, at Via Giuseppe De Nittis, 3. In 1985, in addition, the historic store from Corso Garibaldi 51 was moved to number 40. In 1993, son Giuseppe collaborated in the family business, also joining the company’s corporate structure.