Project Plump is a beauty company specializing in clean, vegan, and cruelty-free plumping products for lips and face. Their products are clinically proven and dermatologist-approved to deliver real plumping results without needles or surgery. The product range includes lip oils, lip liners, primers, face primers, and comprehensive kits designed to hydrate, smooth, and enhance natural beauty. The brand emphasizes fun, inclusivity, honesty, and sustainability, with product packaging made from FSC-certified materials and soy-based inks. They support various social and environmental initiatives such as the LGBT Foundation and Bloom Network. Customers receive free UK shipping on orders over £30, and the company aims to celebrate natural beauty with effective, clean, and fun products.