FairPrice is a retail company operating in the grocery and supermarket industry in Singapore. It manages a network of physical stores offering a range of food and household products to consumers. The company serves the general public, providing everyday essentials to individuals and families across the region. It focuses on maintaining accessible pricing and broad product availability within its stores. FairPrice also operates an online platform to facilitate convenient shopping for its customers. Its operations contribute to the local retail infrastructure by supporting both urban and suburban communities.