Naked Baby is a company operating in the retail industry, specializing in baby clothing and related products. It offers a range of apparel designed to provide comfort and functionality for infants and young children. The company primarily serves parents and caregivers looking for reliable and practical clothing options for their babies. Based in New Zealand, Naked Baby focuses on delivering products that meet the needs of families seeking everyday wear for their children. Its operations are centered around providing accessible and straightforward solutions in the baby clothing market.